FIRST LOOK - LARRY MORGAN'S LUCAS OIL DODGE
Lucas Oil Products, Inc., will serve as the primary sponsor for Pro Stock frontrunner Larry Morgan Racing during the 23-race 2007 NHRA POWERade Championship Drag Racing tour.
Morgan will be pulling double-duty by competing for the world championship and continuing his assistance with Lucas Oil in developing a lightweight synthetic Pro Stock motor oil.
Lucas Oil Products, Inc., will serve as the primary sponsor for Pro Stock frontrunner Larry Morgan Racing during the 23-race 2007 NHRA POWERade Championship Drag Racing tour.
Morgan will be pulling double-duty by competing for the world championship and continuing his assistance with Lucas Oil in developing a lightweight synthetic Pro Stock motor oil.
“I feel honored to be able to represent Lucas Oil Products and would like to thank Forrest and Charlotte for giving Larry Morgan Racing the opportunity to help promote such a great product. I have always had a huge respect for Forrest and Charlotte because of their continuing support for the sportsman racer through their Lucas Oil Sportsman Series, since that is the backbone of drag racing. I am also very excited about our efforts in working together extensively with Tom Bogner in formulating a great racing oil for our Pro Stock racecar and look forward to using it this season on the race track. Hopefully, Morgan (Lucas), Tony (Bartone), Frank (Manzo) and all the rest of the Lucas Oil Product’s cars will be flying that banner high into the winner’s circle.”
Morgan’s assistance in developing the Lucas Oil’s newest product began last season.
Lucas Oil’s Tom Bogner is excited about the potential of this alliance.
“Larry has been instrumental in helping us develop a top-of-the-line product that we will introduce at the CARQUEST Auto Parts Winternationals in February. On behalf of Lucas Oil, we want to wish Larry the best of luck during the upcoming season.”
Founded in 1989, Lucas Oil Products Inc. has established itself as the top selling additive line in the American automotive industry. Lucas Oil Products is one of the fastest-growing additive lines in the consumer automotive industry, featuring a line of oils, grease and problem-solving additives. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil Products has established itself as the top selling additive line in the American automotive and trucking industry.