Representatives
from the NHRA Full Throttle Drag Racing Series performed the
prestigious task of ringing The Opening Bell at the New York Stock
Exchange Wednesday morning, June 10.
More than 20 NHRA sponsors and/or partners who are listed on the New
York Stock Exchange were invited by the NYSE to take part in the event,
which serves as a kickoff for NHRA Full Throttle Drag Racing Series,
which will be hosting the 40th annual United Association NHRA
SuperNationals June 11-14 at Old Bridge Township Raceway Park in
Englishtown, N.J. The NHRA Full Throttle Drag Racing Series remains
the only major motorsport to host a race in the New York Area, the
nation's No. 1 DMA.
NHRA President Tom Compton was joined in ringing The Opening Bell by
Coca-Cola North America Senior Vice President, Integrated Marketing
Beatriz Perez, Coca-Cola North America Director of Motorsports
Marketing Ben Reiling, and George Pyne, President of IMG's Sports and
Entertainment Group.