Blue Wolf has announced its partnership with three-time NHRA Funny Car champion Ron Capps for the 2025 NHRA Mission Foods Drag Racing Series. The company, known for its powerful cleaning products, aims to expand its footprint in American motorsports with this deal, which follows existing partnerships in NASCAR.
“We are excited to be working with Ron Capps and look forward to growing Blue Wolf in new markets,” said Sean Lester, President and Co-Owner of Blue Wolf.
Founded in 1986, Blue Wolf is new to the NHRA but has a reputation built in the Appalachian region. “We are excited to introduce Blue Wolf to NHRA fans through our relationship with Ron Capps,” said Jeff Cline, Vice President and Co-Owner of Blue Wolf.
The brand was created by a West Virginia coal miner and a chemist to clean mining equipment and has since become a trusted product for various cleaning tasks. Users have found it effective for removing grease and coal dust from carpets to pressure washing houses.
“We’ve been using Blue Wolf at the track and race shop for quite some time; it gets the job done like no other,” Capps said. He added that Blue Wolf’s products were already in use due to their effectiveness and expressed pride in the official partnership.
Blue Wolf plans to enhance its support for Ron Capps Motorsports through a digital media campaign and activations at retail and race events. The brand is available at Food City, select Walmart locations, and independent hardware stores across several states.
