DOUBLE SHOT OF ADRL ADRENALINE

Every time the stars and cars of the Flowmaster American Drag Racing League (ADRL) presented by the National Guard take to the track they deliver “Adrenaline on Asphalt” and now a double shot of adrenaline is also available over the Internet. Just one day after the debut of the online version of official ADRL publication Adrenaline: The Magazine, the second installment of Adrenaline: The Series, the ADRL’s official one-hour video show, became available for online viewing or downloads.

“When we rolled out Adrenaline: The Series last month we weren’t quite sure what to expect, but the response has been nothing but positive,” ADRL Vice President of Communications Ian Tocher said. “I’ve heard from so many racers and fans who said they loved the content and appreciated the flexibility to sit down and watch the show whenever they liked, whether all at once or in segments as they found the time.” Every time the stars and cars of the Flowmaster American Drag Racing League (ADRL) presented by the National Guard take to the track they deliver “Adrenaline on Asphalt” and now a double shot of adrenaline is also available over the Internet. Just one day after the debut of the online version of official ADRL publication Adrenaline: The Magazine, the second installment of Adrenaline: The Series, the ADRL’s official one-hour video show, became available for online viewing or downloads.

“When we rolled out Adrenaline: The Series last month we weren’t quite sure what to expect, but the response has been nothing but positive,” ADRL Vice President of Communications Ian Tocher said. “I’ve heard from so many racers and fans who said they loved the content and appreciated the flexibility to sit down and watch the show whenever they liked, whether all at once or in segments as they found the time.”

The latest edition of Adrenaline: The Series features race coverage, interviews and behind-the-scene reporting from the recently completed 4th annual ADRL Hardee’s Georgia Drags at South Georgia Motorsports Park. It chronicles the record-setting run to the Pro Nitrous race title by Mopar man Billy Harper, the dominating second-straight Pro Extreme win by Joshua Hernandez, and the home-state heroics of Mike Hill and Coodee Thomas in Extreme 10.5 and Pro Extreme Motorcycle, respectively. The show also depicts the debut of several new cars and drivers to the ADRL, highlighted by the '63 Corvette of Extreme 10.5 star Steve Kirk Jr., who reset the class E.T. record at the South Georgia strip with it without even previously hitting the test track!

Adrenaline: The Series features drag racing hall-of-famer Ted Jones with the round-by-round call, color commentary from ADRL President Kenny Nowling and trackside reporting by famed drag racing journalist and historian Bret Kepner. With links to the show at www.ADRL.us, the ADRL’s official Web site, Adrenaline: The Series is hosted at www.DragRacingOnline.com.

The new, online presentation of Adrenaline: The Magazine offers a sophisticated, page-turning interface complete with sound effects, but also the option of viewing clickable thumbnails of the magazine's pages that lead straight to each two-page spread.

“This puts Adrenaline: The Magazine in front of so many more people,” Tocher said. “Making Adrenaline available online benefits everyone—our fans, our racers and our sponsors—since every single page is there for viewing or downloads.”

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