Kalitta Motorsports continues to attract new-to-drag racing partners and, in Bristol, will unveil their latest. 

Mark III Employee Benefits will debut as primary sponsor of reigning NHRA Top Fuel champion Doug Kalitta’s Top Fuel dragster at the Super Grip NHRA Thunder Valley Nationals in Bristol, Tenn., June 7-9, 2024. This is the company’s first NHRA sponsorship. 

Mark III plans to activate their new program at the Kalitta Motorsports VIP Hospitality area during the Thunder Valley Nationals and remaining races on the 2024 NHRA Mission Foods Drag Racing schedule. If the name sounds familiar, Mark III is also a sponsor of Kyle Busch’s No. 8 Richard Childress Racing Team entry that competes in the NASCAR Cup Series. 

Additionally, company executives will join existing Kalitta Motorsports partners at the team’s annual Business-to-Business Summit in Chicago prior to next week’s race. 

“Mark III joining our team is great news for our race team,” Doug Kalitta said. “It’s always important to bring new companies into NHRA Drag Racing, and I’m confident Mark III will like what they see when they’re with us in Bristol. We appreciate the Browder family and their team having confidence in our race team – our guys are really hungry, and it would be pretty awesome to get Mark III in the winner’s circle at their first race.”

“Joining Kalitta Motorsports, with an icon like Connie Kalitta leading the charge, is really an honor for Mark III and our entire organization,” Mark III Vice President, Sales & Marketing Neil Browder added. “This team wins races and championships, and we are thrilled to be on Doug Kalitta’s car; their success over the years led us to NHRA and this partnership. We attended a race earlier this year and saw firsthand how this family-owned team operates – we knew immediately that we wanted to get involved. Their successful B2B (business-to-business) program fits our immediate and future goals of growing our Employee Benefits industry business, and we look forward to attending next week’s summit in Chicago.”

Mark III has been in business since 1973 and serves as one of the leading independent brokers for public sector employee benefits clients in the southeast United States representing more than 300,000 public servants. With teams located in Florida, Georgia, North Carolina, South Carolina, Tennessee and Virginia, the company offers a variety of health insurance plans, life insurance, legal plans and disability plans. Its entire customer base is comprised of county governments, public school systems, municipalities, and townships, which provides its firm unique leverage and knowledge to simplify benefits for public-sector employers and their employees.