Mopar® is bringing truck-loads of new product to the PRI show in Orlando—including the reincarnation of its famed “elephant motor” from the 1960’s, an all-aluminum HEMI® Gen III Crate Engine. Production for the new motor begins this month.
“More than any other show, PRI attracts the Mopar brand’s core customers of racers, muscle-car owners and ultra-performance enthusiasts,” said Pietro Gorlier, President and CEO, Mopar, Chrysler Group LLC’s service, parts and customer-care brand. “We will show this core group of enthusiasts what Mopar has under the hood.”
In addition to the new elephant motor, the 2011 Mopar Challenger V-10 Drag Pak, the first and only 500-plus cubic-inch V-10 drag-race package car on the planet, will headline the Performance Racing Industry (PRI) Trade Show, Dec. 9 - 11 at the Orange County Convention Center in Orlando, Fla. New Moparized rides and 10 new Mopar performance parts will also be on display.
The 2011 Mopar Challenger V-10 Drag Pak, recently named to the 2011 “Hagerty Hot List” of collectible cars, will be on display on the Mopar Image Center stage at PRI. Fans will have the opportunity to pose for an eShot photo on Thursday and Friday with the new rear-wheel drive race car, approved for NHRA Stock and Super Stock competition.