Red Line Synthetic Oil, a prominent manufacturer of engine oils and lubricants, has been announced as the series title sponsor for the Professional Drag Racers Association (PDRA) for the upcoming 2024 season. The announcement was made during a press conference at the Performance Racing Industry (PRI) Show. This partnership, encompassing multiple years, marks the first time in the 10-year history of the all-eighth-mile drag racing series that the series will have a title sponsor.

The 2024 PDRA Red Line Oil Drag Racing Series season will consist of eight races that will accrue points, along with the fourth annual Summit Racing Equipment PDRA ProStars race.

“This is a huge moment for the PDRA. Since 2014, we’ve been building a reputation as the place to race for Pro Mods, Top Sportsman, Top Dragster, Jr. Dragsters, and more,” said Tommy Franklin, PDRA co-owner and co-founder. “I always say our racers in the PDRA are the best anywhere. It means a lot to all of us at the PDRA that Mark Beatty and Red Line Oil believe in what we’re doing and wanted to get more involved with the series in such a big way. I can’t think of a better way to kick off the next ten years of the PDRA.”

Mark Beatty, Red Line Synthetic Oil’s brand director, spoke highly of the PDRA and its racers, emphasizing the unique atmosphere at their events. 

Beatty mentioned attending the Red Line Oil Carolina Nationals this year, describing it as an unparalleled experience among racetracks. 

“There’s something special about the PDRA and the racers and how they do their events,” said Mark Beatty, Red Line Synthetic Oil brand director. “I was fortunate enough to go to the Red Line Oil Carolina Nationals this year, and the whole feeling of the event was unlike anything that I’d ever experienced before at a racetrack. At the root of everything going on, the organization is in touch with the racers and the fans. That’s who we are as a brand as a well. We take things personal. Things matter to us. It’s a great fit for us.”

Red Line Oil began its association with the PDRA at the start of the 2023 season, sponsoring the Red Line Oil Carolina Nationals. Additionally, Red Line Oil serves as a product sponsor for various teams participating in the series, including Tommy Franklin, the reigning 2023 Switzer Dynamics Pro Nitrous world champion, and Blake Denton, the 2023 Afco Racing Super Street presented by Menscer Motorsports world champion.

“It’s been a great experience working with Mark Beatty and the Red Line Oil group,” said Will Smith, marketing director, PDRA. “They’ve been an active partner of the series since they came on board, and they want to make this a beneficial relationship for the racers and the series itself. We’re thrilled to introduce Red Line as the first-ever PDRA series title sponsor.”

Thanks to Red Line Oil’s support, the PDRA’s two headline categories, Switzer Dynamics Pro Nitrous and WS Construction Pro Boost, presented by P2 Contracting and Ty-Drive, will have increased prize purses in 2024. Winners of each class will now receive $10,000.

“That raises our per-race purse for Pro Mod to over $50,000 per event, which totals over $400,000 for the season for the two Pro Modified classes,” said Tyler Crossnoe, the PDRA series director. “The additional classes will see slight increases across the board as well. The PDRA has always been about paying back as much as possible to the racers, and Red Line’s support is helping us do that.”

“Pound for pound, inch for inch, the PDRA possesses some of the greatest cars and greatest drivers in the sport of drag racing,” Beatty added. These drivers, teams and owners pour their heart and soul into what they have going on. We’re honored to be a part of that and help lift up everything that they have going on by adding value to the series and helping put a little bit of extra coin in the racers’ pocket.”

The 2024 schedule will consist of eight races, featuring two events at GALOT Motorsports Park and Virginia Motorsports Park and single races at beloved venues such as Summit Motorsports Park, Maryland International Raceway, and US 131 Motorsports Park. Notably, the PDRA will appear at Bristol Dragway in Bristol, Tennesse.

“Deals like this don’t happen very often,” Beatty said. “I’m super excited to see where this goes. From the bottom of my heart, I hope that the racers appreciate what we’re doing as a brand because, in the end, we’re really doing it for them.”