The Performance Racing Industry (PRI) Show, the leading motorsports trade event in the world, returns to Indianapolis from December 12-14. It serves as a central meeting point for industry leaders, professionals, and enthusiasts, fostering innovation, education, and networking.
PRI distinguishes itself by uniting the entire motorsports community in one location, featuring several affiliated events alongside the main show. This collaborative environment supports growth and partnerships across all levels of motorsports.
This year’s event lineup includes specialized conferences that have become essential within the industry, reinforcing PRI’s status as a cornerstone of the motorsports community.
“The PRI Show is unique in its ability to bring together not only industry professionals but also key organizations that shape the future of motorsports,” said PRI President Mike Good. “Our partnerships are integral to fostering collaboration and advancing the industry.”
Among the highlight events is Women with Drive – Driven by Mobil 1 (WWDIV), which promotes female professionals in motorsports through keynote speakers and panels.
“If you’re going to be in the motorsports industry, you should be at the industry racing show,” said Cindy Sisson, Executive Director of Women in Motorsports North America.
The Race Track Business Conference (RTBC) convenes track operators and promoters to discuss venue management trends and solutions. “Having a business-related conference in conjunction with a trade show like the PRI Show exponentially increases the value of attendance,” said Tim Frost, Publisher of the National Speedway Directory.
The AERA/Engine Performance Industry Conference (EPIC) focuses on cutting-edge engine technology and includes hands-on demonstrations. “The PRI Show is a great place for our members to exhibit and gain knowledge,” said AERA Vice President Steve Fox.
Additionally, the International Council of Motorsports Sciences (ICMS) holds its annual Congress during PRI Show week, emphasizing advancements in motorsports safety.
“The PRI Show is integral in bringing the entire motorsports industry together,” said Executive Director Tom Weisenbach.
The PRI Show draws attendees from all 50 states and around the globe, including professional race teams, engine builders, fabricators, and media professionals.
To register for the 2024 PRI Show, secure hotel reservations, and for more information, visit PRI2024.com/Attend.
